Sunday, July 1, 2007

Introduction to the team

Greetings...

Bradd, the GM for this new blog asked me to write up a little bit about myself before he hired me to start writing for the blog. He thought it would be a good idea for future readers of the blog so they would know the qualifications of the person who was writing about these posts which may have a large impact on the domain industry moving forward.

Briefly, I am currently a Director of a small company in South Korea. Before starting work at this organization, I worked in the dot com field for about 8 years in one of the largest online advertising companies (where I first met Bradd), the largest retailer online and the largest (at the time) travel company online. I have been doing off and online property valuation since 1993 and have even spent a couple years in Real Estate to apply the offline expertise where I successfully built a business that attained the #2 ranking in production in our office. Our office, by the way, was the city which included Bill Gates little suburb Medina.

I got my first taste for domains & their value in 1996 when the Internet boom started to take off. I didn't stick with it because I didn't have the capital to support all the interest along with the little bit of cynicism that perhaps these would not be as worth as much as they are now. And boy was I wrong with that small thought -- I should of gone with what my gut tells me & from this point on, I'll be writing about what my gut tells me for all the readers benefit here.

In terms of Keywords, the other topic we will write about, I fell in love with these at my time at Expedia (oops, did I let the cat out of the bag? I'm sure you can guess the other two companies as well). A coworker of mine who was the SEM Manager at the time introduced me to Overture's Keyword suggestion tool & since then, there's been no turning back. Keywords to me basically represent what people want online. The trends, the numbers and the statistics in one form or another represent the human psyche in the virtual world. While it may not be keywords forever or Google dominating the world wide web landscape in terms of search forever, there will always be something that translates our semantic seaches into websites or whatever provides us the information we are seeking. I love spending time evaluating keywords.

Thank you for taking the time to read my writings & good luck with all your purchases of domain names. Like offline real estate, property is limited online in domain names & until the future tells us differently, the value will only go up. If you even slightly believe in the economic principle of supply & demand, you should definitely believe in the value of domain names moving forward.

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